How Sitting Quietly Can Increase Your Influence: Mere Exposure and Social Influence
I find that I usually really like the first song on an album. When I … (Full Post)
Persuasion Science Blog
Persuade Them How They Want to be Persuaded: Regulatory Fit
There are two kinds of arguments I could make for eating more fruits and vegetables. … (Full Post)
How Many Arguments Are Enough to Be Persuasive?
Imagine two people try to convince you to buy their respective brands of kitchen products. … (Full Post)
Feeling Coerced and Resisting Persuasion: Psychological Reactance
In general, people don’t like to be told what to do. When we feel pressured … (Full Post)
5 Stunning Examples Of Price Psychology
Exciting research in price psychology reveals the little changes a marketer can make to a … (Full Post)